Therabody
The task
Therabody design team was open to exploring new and innovative ways to make the product listing page shopping experience better. Therabody was becoming a multi-product shop, adding to their Theragun collection. This meant it needed a rethink for the product listing page as more products and accessories were being added.
I was the lead designer for exploration on this project, along with design researcher. I conducted a series of tests on usertesting.com on the control and on my updated designs.
The problem
No way to search by body part / pain area
Desired photos or videos of product in action
Product over load
No way to compare products
Competitor research
Allbirds
IKEA
The suggestions
Include more filters or categories (ability to search by pain point)
Add a comparison tool
Incorporate lifestyle, video and product images
Re-design filter on mobile
Final wireframe
Reviews
Therabody for sometime had decided to hide their review section. I provided some explorations on this section.